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ContentOps
Content-to-Commerce
“When you want to capitalize on trending conversations and searches to stay top of mind with consumers while increasing opportunities to purchase.”
Content-to-Commerce powered by
increases real-time content relevance and paths to customer purchase via real-time trending conversation data and topic integration
01. Plan & Ideate
Trending Content Topography
UpperRight's proprietary, real-time, cross-platform intelligence surfaces long tail trending conversations
02. Design
GenAI Assisted Social
Concepts & Content
UpperRight's ongoing, AI-assisted design process for next-best content
03. Produce
Omni-Channel Content Automation
Our solution for automating the creation of regional, local and cultural content adaptations
04. Distribute & Amplify
Channel Integration APIs
Influencer Amplification
Create once, use everywheren then leverage influencers to amplify real-time content
05. Measure
KPI Scorecard
Our KPI scorecard measures brand, engagement, commercial and Social Advocacy/WOM metrics
06. Optimize
Content & Commerce Performance
Ongoing optimization of content elements, CTA performance and funnel conversion
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